Outsourced Marketing LEadership
Outsourced Marketing LEadership
WITHOUT THE LONG TERM COMMITMENT
A lot of companies want the experience of a seasoned marketing professional, but can't afford the price tag. As a fractional/outsourced CMO I can work a set number of hours per month with your company. Onsite or remote. I will work seamlessly with your current team as a strategic leader and point person. For smaller clients that also might mean that I am the producer (do-er) of the activity as well. I am really flexible and can work within your budget and time frame. This includes short term project work or longer engagements.
Here are some reasons you may want to work with me:
- Digital strategy
- Media buying (search and social)
- Content building
- Website redesign
- Email marketing
- Journey mapping & Messaging
- Brand discovery
Most clients value my transparency. I've worked both in house and agency, and can pull back the curtain on how work is really done. This allows you and your team to in-source marketing work and save money. My goal is to bring in the resources and knowledge you need to become more self sufficient and spend dollars where you really need them.
CONNECTING PEOPLE AND IDEAS
As a 16+ year digital marketing pro I have done it all: websites, ad buying, content creation, social media, search engine marketing, SEO, and the list goes on. Sure I know the buzz words and the hip lingo, but I rarely use it with my clients. My goal is to translate the noise and unveil the curtain so we can partner up and have transparent conversations about what is best for your business.
I create a strategy by defining your audience, crafting messages in their language, selecting media that is ideal for them and then track and adjust. My strategies are fairly simple in structure and entail the setting of 3-5 attainable goals per channel, defining why it is a goal and then creating a list of up to 5 action items that must be completed in order to achieve those goals. Here's an example:
HERE'S HOW WE CAN WORK TOGETHER
SEM/SMM Ad buying
Damn, that's one
QUICK CASE STUDIES
THE PROOF IS IN THE PUDDING
The Million Dollar Question...
WHAT'S IT GOING TO COST ME?
These are typical rates but I will quote out projects for total expected hours. Every project is different, so please contact me with questions to get a better idea of what investment you are looking at. EMAIL ME HERE
We should call that guy!
FREE STUFF STARTS HERE
Let's get to know each other.
Interested in working with me but want to try before you buy? What better way then to get a free digital ecosystem assessment. This free assessment covers 5 basic areas of your digital ecosystem, including...
About this assessment
This is a quick assessment. I spend roughly an hour examining 5 factors that contribute to your digital ecosystem. This process is supposed to simulate a prospective customer who is in the middle of the buyer’s journey, where they spend a little time briefly looking through your social channels, emails (possibly forms) and website to see if it fits them. So while it is a fast process, it is an honest simulation of what your customers may experience.
Yes... yes we should