Your sign, ad or jingle gets someone curious. Then they land on your page, and that page decides whether they become a lead. Open it on your phone right now and grade it honestly.
From Chapter 24 of Picklefarts: What Happens After “Huh”Sample answers loaded for a typical small business homepage. Change them to grade yours.
Story, then proof, then the offer. In that order. Every time.
nickisatool.com · Free tools from Picklefarts: Stupid Ideas. Smart Marketing.