Build a booth people actually walk into.
Pick your booth size, drag in tables, banners, stools and screens at real scale, and find out if your layout invites people in or builds a wall between you and every lead in the aisle. Then copy your rental list for the exhibitor order form.
Sample booth loaded: a 10' x 20' inline booth with an open front. Move things around, or start from an empty booth.
1. Your space
2. Add your stuff
Tap an item to drop it in the booth, then drag it where you want it. Sizes are typical rental sizes in feet.
Add a custom item
Top edge = back of the booth. Keyboard: N picks the next item, arrow keys nudge it 6 inches (Shift for 2 feet), R rotates, Delete removes. Your booth saves in this browser automatically.
3. The booth check
4. Your rental and shopping list
| Item | Size | Qty |
|---|
Right-click (or press and hold on a phone) the image to save it, then drop it in your exhibitor packet or send it to your booth vendor.
Save or share this layout as code
Copy the code to keep this layout, or paste a code someone sent you and load it.
What makes a booth work
- A vibrant, welcoming space with one thing that creates a spark.
- Friendly staff standing up, out front. Nobody walks up to someone sitting behind a table eating a sandwich.
- A big backdrop (lit, if you can) that reads from 30 feet away: who you help, not just your logo.
- An open front and a place to interact. Don't build a wall with your table.
- Something to lean on: pub tables and stools beat chairs for real conversations.
- A comfy floor. You'll stand for 8+ hours. Pay for the padding.
- Tech that works: a screen with a short loop, a tablet for the demo or the signup.
Before you order anything
- Read the exhibitor manual: height limits, power, internet, fire rules, and the order deadlines.
- Most shows cap inline booths at 8 feet tall, with lower side walls toward the aisle. Check yours.
- Find out what's included (pipe and drape, a table, chairs) and what you have to rent or bring.
- Order backdrops and banners at least 6 weeks out, and use the vendor's design templates.
- Shop around online. Plenty of sites sell backdrops, banners and displays, and prices vary a lot.
- Plan the timeline and budget in the Project Timeline & Event Planner template on nickisatool.com.
Get the capture (earn their info)
People don't hand over their info for nothing. Give them a reason:
- An experience: a game, a digital artist, food or drinks, a special guest, a dog (seriously).
- Value: a show-only package, a free service preview, a sweepstakes worth entering.
- Education: a live demo, a short video, a checklist or guide they'll actually keep.
- Make them feel welcome: greet them, ask real questions, offer a water.
Ice breakers that work
- "What brings you here today?"
- "Seen anything really cool so far?"
- "Have you heard of us before?"
- "What's your biggest challenge right now?"
- "Want to try to win a ___?"
- "Can I get you a water? Want to sit down for a minute?"
Swag: skip it or do it right
- Think twice about: your logo on a shirt, cheap gadgets, pens, bulky catalogs, candy.
- Do: a message instead of a logo. Useful, unique, a little retro. Something that tells your story.
- Don't be cheap. And remember, it's not about you.
After the show
- Call within 2 to 3 days. Personal email within a week. Handwritten card within a month.
- Use voice memos during the show to remember every conversation.
- Put every lead into your CRM and your sales follow-up cadence.
- Check if it was worth it with the Event ROI Calculator in the Project Timeline & Event Planner template.
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