Welcome To NP Connect

Onboarding Questionnaire

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I'm excited to work with you and your team on your marketing! Before I get started I have some basic questions to go over as it relates to your company, your marketing and industry. To help make the process as efficient as possible, please fill out the form below with as much detail as possible.

Company Info

Name *

Company *

Website url *

Social Channel Links *

Please copy/paste links for all social channels you use

Key Team Members *

Ex: John Smith - General Manager

Estimated Annual Revenue? *

You can provide a range

Upload logo/brand files *

Click or drag files to this area to upload. You can upload up to 10 files.

Please upload logo files - .ai, .eps, .png and any other brand guideline documents

Marketing Questions

What is your "WHY" or your mission? Why did you start the business? *

This could also be your core marketing statement

What areas of marketing need the most attention? *

Please list all, and add any notes for each

How much do you currently spend on marketing per month? *

Feel free to give a range or estimate.

What has been your most effective marketing campaign to date? *

Ex: Email marketing, social ads, events, etc... Please add detail as to why it was a success.

What Core Services Do You Offer? *

Please list all services

Who are you communicating to? What are your "buckets" of customers? *

These are groups of “like” people that we can classify as an entity based on how we sell to them or what products/services they buy from us. Ex: Buckets for a staffing company would be: 1. Candidates 2. Clients. Each group is communicated to uniquely but buys the same thing

List your USP - These are your Unique Selling Propositions (What you do differently than competitors) *

Ex: I offer a 100% satisfaction guarantee (there should be at least 5 - but name all)

What tone of voice does this company strive for?

Be specific. Ex: Knowledgeable, slightly sarcastic with a welcoming vibe.

If you had a magic wand, what is one thing you would wish for as it relates to your marketing? *

What are 3 goals (or benchmarks) that you want to achieve in your marketing efforts... in working with me?? *

Ex: 30% growth of website visitors per month, 10% growth in form submissions, 20% growth in social audience size

Industry/Competitor info

Please list your Strategic Partners? (if none, write NA) *

Please list your top 5 competitors and their website *

Name as many as you can

Where do you most commonly "see" your competitors? *

Ex: Social media, from customers, google search, billboards, etc...

Onboarding Questionnaire

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Company Info

Marketing Questions

Industry/Competitor info